PHASE 2 · MARKET INTELLIGENCE PROFILE

Dallas County, Texas

← All marketsAP
Under evaluationCONFIDENCE · DEVELOPING

Dallas is a high-volume maternal market.
The decision is where FEM can win.

Dallas County combines 37,108 annual births with an unusually strong fertility rate for a large metro county. The opportunity is material; Phase 2 must identify the submarket where referral density, access gaps and payer economics align.

WORKING MARKET THESISAdvance submarket validation

Prioritize North Dallas and the Central Medical District while testing whether an independent FEM model can differentiate from hospital and infusion incumbents.

46%research complete
SPATIAL DECISION TOOL

Dallas opportunity map

Use the layers to test where demand, referral access and competitive white space overlap. Select a zone or a marker to inspect the evidence.

VISIBLE EVIDENCE2011 validated points
PLANNING AREA
DALLAS COUNTY PLANNING VIEW · NOT PROPERTY-SCALE
I–35E
US–75
I–30
I–635
IRVINGDALLASGARLANDMESQUITEDESOTO
Approx. 10 miles
How to use this

Start with demand and maternity anchors, add referral prospects, then turn on competition. The strongest Phase 3 zone should retain a meaningful referral base inside its real 30-minute drive-time area after competitors are included.

Drive-time circles are planning overlays; road-network validation is pending.
PHASE 2 · FIELD RESEARCH FRAMEWORK

Build the Dallas evidence record

The ten evaluator dimensions function as living research sections. Add observations during market reconnaissance, attach sources, and update records as facts are validated.

Loading saved research…22validated records
Evidence to captureAnnual birthsEstimated pregnanciesWomen ages 15–44Iron-deficiency opportunity
ValidatedPublished data
General fertility rate
62.6 per 1,000
Area
Dallas County
Confidence
High
Observed
2026-06-01

Females ages 15–44; highest cited among counties with at least 20,000 births.

ValidatedPublished data
Women ages 15–44
588,617
Area
Dallas County
Confidence
High
Observed
2026-08-04

2024 estimate of women of childbearing age. This is preferable to the earlier value modeled from births and fertility rate.

In progressWorking assumption
Pregnant population at a point in time
≈28,468
Area
Dallas County
Confidence
Medium
Observed
2026-08-04

Modeled as 37,108 live births × 280 days ÷ 365. This is a live-birth pregnancy census proxy, not a count of all pregnancies; it excludes pregnancies not ending in a live birth.

ValidatedPublished data
County population
≈2.66 million
Area
Dallas County
Confidence
High
Observed
2026-08-04

Current county-scale population benchmark. Submarket population and drive-time catchments still need to be calculated for candidate sites.

ValidatedPublished data
Births by race and ethnicity
52.9% Hispanic
Area
Dallas County
Confidence
High
Observed
2026-08-04

Average distribution: 52.9% Hispanic, 19.3% Black, 18.8% White and 7.3% Asian/Pacific Islander. Use for language, outreach and patient-experience planning—not as a substitute for payer or clinical-need data.

EVIDENCE & SOURCES

Dallas research record

Last reviewed · Aug 4, 2026
01
U.S. Census Bureau · QuickFactsPopulation, growth, female share, Hispanic population, uninsured rate and language
↗02
U.S. Census Bureau · 2025 county fertility analysis37,108 births; 62.6 births per 1,000 females ages 15–44
↗03
Parkland Health · Women & InfantsMaternity services, WISH network and hospital location
↗04
UT Southwestern · Maternal-Fetal MedicineClements and Parkland maternal-care capabilities
↗05
Official provider and infusion location pagesInitial point inventory; each mapped organization is linked to an official source in the research record
↗
Research standard

Validated facts link to official public sources. Modeled values display their formula. Directional planning scores and incomplete provider inventories are labeled so leadership can distinguish evidence from working assumptions.